What is Out In The Bay?

Each week, a diverse mix of online and S.F. Bay Area radio listeners tune in to Out in the Bay, a weekly program on National Public Radio (NPR) affiliate KALW, 91.7 FM. Our stories, personalities, history, and issues are explored with humor, insight, professionalism, and sensitivity. You might call us “the gay Terry Gross.” Since October 2004, we’ve interviewed such luminous figures as film directors Ang Lee and John Waters, comedians Margaret Cho and Marga Gomez, writer and actor Bruce Vilanch, film star Tab Hunter, and Broadway stars Kiki & Herb. We’ve also featured historians, authors, community leaders, scholars, and everyday people with compelling stories to tell about the reality of LGBT life here and worldwide. It’s a half-hour interview show that airs and streams weekly in a premium timeslot on KALW, is archived on our website for on-demand listening, and is linked to NPR’s podcast website.  
 

Why Sponsor Out In The Bay?

You’ll reach an estimated 10,000 - 15,000 KALW listeners per week, plus a growing number of global web listeners.  This audience is, on average, significantly more educated, affluent and brand-loyal than the general public, and has demonstrated its support for public radio underwriters.

A sponsorship message during each broadcast, podcast and online streaming of Out In The Bay in a clutter-free communication medium gives your message high-profile visibility to KALW’s and NPR’s highly-desirable general audience and specifically to their LGBT listeners.  Your image will be enhanced by association with the nation’s most respected public radio network and with Out in the Bay, a unique, original program with a loyal following.


The Underwriting Opportunity

A $4,000 tax-deductible* contribution secures three months** of sponsorship. Benefits include:

• Sponsor’s underwriting message on each weekly radio broadcast, podcast, online streaming and archive access of all shows produced during that three-month period.

• Sponsor logos and hyperlinks placed prominently on our website, outinthebay.com.

• Prominent acknowledgement in public relations efforts.

• Other public thanks according to sponsor’s needs, negotiable.

*Out in the Bay has non-profit 501(c)(3) status.
**Longer and shorter terms are available; rates negotiable.
 

Who We Are

Marilyn Pittman and Eric Jansen are veteran radio producers and hosts. Eric is an award-winning broadcast and print journalist who has reported and produced provocative journalism for more than 20 years for magazines, newspapers, television, national radio programs and NPR stations in San Francisco and Minneapolis. Marilyn is an award-winning stand-up comic, talk show host and radio producer whose work has aired nationally over three decades. She is now a guru to NPR and NPR stations on talent and performance. Together they make a great team.
 

For More Information

Eric Jansen -- 510-816-0450 -- eric@outinthebay.com
Marilyn Pittman -- 415-377-4815 -- marilyn@outinthebay.com